A standard list of questions to understand the task

About your business

  1. What do you work on? What earns you money? What’s your greatest strength?
  2. How does your company work? What helps it grow?
  3. Where do your clients come from? Which sales channel is the most profitable and efficient?
  4. Tell us three fun facts about your business
  5. What problems, tasks, and challenges are you facing right now? What's the main goal of your company today, in the months ahead, this year?

<aside> ⚡ We want to clearly see how your business works. It's crucial for us to not only see what you show your clients, but also what you see yourself.

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Main task

  1. What is the main task facing your company right now?
  2. What are your plans and goals for the near future?
  3. What are you planning to achieve? Where do you want to arrive at?

<aside> ⚡ It's important for us to understand the useful effect we can have for your company’s tasks. We ask you to describe the task not using smart design words like "design a user-friendly interface" or "develop a new website", but with words of the business: increase sales, minimize losses, debunk myths.

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Potential solution

  1. What has to be done? What could be the first version of the product?
  2. How could this task be solved in your opinion? How do you think we can be useful to you?
  3. Why do you think that it is more effective to improve the website (or another product with our help) and not the sales department or customer support?
  4. What would you like to do in the first place? What would you do if you only had a month for this task?
  5. When should the task be done, finished, launched? Why is this date important?
  6. What will you count as a successful result? How will you assess the project’s success or failure?